Jan 28, 2023  
2021-2022 College Catalog 
    
2021-2022 College Catalog [ARCHIVED CATALOG]

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MKT 2100 - Principles of Marketing

(3)
Covers management’s role in product planning, pricing, distribution, and promotion of goods and services. Emphasizes the application of the marketing concept in current business practices. 

(3 hrs lec)



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